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SpyFu vs Nightwatch

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

SpyFu compared with Nightwatch
DetailSpyFuNightwatch
What it doesTransform your metrics and competitor SEO & PPC research into AI-powered actions SEO Rank Tracker & AI Visibility Tool
StageEstablished Not given
FoundedNot given Not given
Based inNot given SI
Pricing modelsubscription subscription
PricingMembership starts at $33/month with unlimited data and downloads. 30-day money back guarantee with no contracts. Starter €79/month (€948/year) for 500 keywords, Professional €159/month (€1,908/year) for 2,500 keywords, Agency €399/month (€4,788/year) for 7,500 keywords, Enterprise custom pricing. All plans include unlimited user seats, white-label reports, and API access.
Key features
  • PPC keyword research
  • SEO keyword tracking
  • Keyword ranking history
  • Daily rank tracking across Google, Bing, YouTube, DuckDuckGo and Yahoo
  • AI visibility tracking across ChatGPT, Claude, Gemini and Perplexity
  • Citation Intelligence connecting ranking changes to AI citation changes
  • 107,000+ tracking locations to zip-code level
  • Raw SERP HTML snapshot stored for every check
  • NightOwl SEO agent for automated competitor and content analysis
  • Content Studio for SERP-grounded research, drafting and scoring
  • Site audit and technical issue identification
  • White-label reporting included on all plans
  • Unlimited user seats on every plan
What makes it different
  • Live data refreshed every 15 seconds
  • 18+ years of historical data
  • 7.2 trillion search results indexed
  • Only platform connecting 14 years of ranking data with AI visibility across multiple AI models
  • Citation Intelligence shows which ranking change moved your citations in AI
  • Raw SERP HTML stored for every check with full snapshot archive
  • More keywords per dollar than competitors with unlimited seats included
  • 99.9% accurate with auditable SERP snapshots
Free planNot given Not given
Open sourceNot given Not given
PlatformsNot given Not given
Public APINot given Not given
Community votes00
DR (Domain Rating by Ahrefs)80 no change since last check72 no change since last check
Trust Flow (Majestic)3732
Citation Flow (Majestic)5248
Referring domains (Majestic)93344193

5 details filled in for both companies.

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